We’ve mentioned Klout a few times on Travelllll.com recently (for good news story reasons), so I’m reluctant to do so again, especially since Klout seems to irritate quite a few of you, but this Wall Street Journal report demonstrates some of the more extreme ways in which Klout is becoming important in circles other than travel.
Do you think Klout is going to become the dominant measure of social and marketing worth?
Post Revisions:
- 26 October, 2011 @ 16:50 [Current Revision] by Alastair McKenzie
- 26 October, 2011 @ 16:49 by John O'Nolan
- 26 October, 2011 @ 16:22 by John O'Nolan
- 26 October, 2011 @ 16:17 by Alastair McKenzie
Klout is pefect.
Klout is without flaw.
All hail our new Klout overlords.
Dammit, where’s the like button!
Your Klout is not high enough to reply to me.
@Mikeachim gave @JohnONolan -K about Not Coding In A Like Button.
FFUUUUUUUUU
With Klout’s help, we can be seen to be truly special, unique individuals, influencing the lives of others – at last, we can be more than just a number!
….
Oh.
Was that for real?
I sincerely hope you imagined it.
*considers moving to a hut in some remote part of the world where no one has ever heard of Klout*
http://www.hornsealeisurepark.co.uk/
Go nuts, Kirsten.
And frankly, you almost certainly will.
Love it Mike!
Klout is just one measurement tool among many. Also, it’s limited to measuring short-term awareness-building or buzz, which is just one consideration for marketers. (In the travel industry, a positive “evergreen” TripAdvisor review is likely to have far more long-term benefit than a flurry of mentions on Facebook and Twitter.)
http://travelphotos.everything-everywhere.com/Other/Misc/7459764_NXFf5Q/1551472383_NcbqcxN/A
*Perfect*.
Now someone please make the Hitler Downfall parody. Kthx.
http://corp.klout.com/blog/2011/10/a-more-accurate-transparent-klout-score/
I think that says it all. They clearly realise it’s pants if they are changing it all.
Wow, check out those comments at the end of that article – there are some pretty angry people who’ve had their Klout score pegged back. I guess to some folks it really does matter after all.
Peerindex is far better in my eyes….
Lazy people need a gauge to measure people against unfortunately.
Just like Alexa, klout can be and probably is being rigged.
Oh it is – check out Gary’s post:
http://gary.arndt.com/wordpress/2011/09/12/how-to-increase-your-klout-score-in-9-easy-steps/
Well, my Klout score is over 40, so I guess I can come to the party. Not that I actually understand what the Klout figure is supposed to measure…
Fittingly, the video won’t play for me, and if the criteria to join any social thing is based on what some website thinks of you: Thanks, but no thanks, not ever in a million years!
This makes me very sad for the human race. It’s amazing what you can get people to do if you post them a box of shiny shit in the mail. ‘Free wok and spatula if you simply give up all human connections and Tweet day and night!’
You’re all just jealous because Klout KNOWS that I’m more influential about Amy Winehouse and parenting than you. Stop knocking it. It’s the gospel.
Use it to your benefit, and ignore it otherwise. I have a friend who was pitching a book, and they kept bugging her about “numbers” so she gave them her Klout score, which seemed to please them (and probably gave her a good inner laugh.)
Someone asked me once about the idea of a press trip that only included media people above a certain Klout score; my response was that I wouldn’t go, because I have no desire to spend time with the idiots who would arrange such a trip.
What ees zees ‘Klout’?
I don’ need no steenkin’ Klout! :D