Travel Featured Stories and Editorial Content

Social Travel Guides: How The Web Is Changing the Travel Guidebook

by Rachele Maggiolini RSS 6 Comments
tiplist screenshot

The travel guidebook is dead. Long live the travel guidebook?

When a few weeks ago Facebook acquired Instagram for a mere $1 billion dollars, most commentators started wondering why such a big company would want to spend that amount of money on a mobile app that doesn’t make any money at all. Newsweek journalist Dan Lyons explained the deal using the so-called “innovator’s dilemma”, for which “once dominant companies fail to adopt new tech waves because they’re too busy focusing Continue Reading

Could An Online Pen Pal Site For Kids Stimulate Future Travel Bloggers?

by Alastair McKenzie RSS 1 Comments
Three children on laptops

Is this the kind of educational initiative that could inspire a new generation of enthusiastic wannabe travellers?

The Pen Pal Kids Club is encouraging young kids to go on exciting global adventures from the safety of their own home computers.

Pen Pal Kids Club (PPKC) says it is “the safe social network for kids around the world” where kids aged four to 14 can ‘Explore, Play & Share’ with global pen pals in a completely secure Continue Reading

Expedia Publishes Global Beach Survey

by Alastair McKenzie RSS 0 Comments
Empty sandy beach, sun loungers, umbrellas, blue sky

Expedia.com launched the results of its first global survey into the beach-going habits of 21 nations last week, and there are some pretty clear dividing lines between the nationalities.

The 2012 Flip Flop Report is an analysis of behavior and preferences among beachgoers in North America, South America, Europe, Asia and Australia, and Expedia intends to repeat it annually so they can track trends.

The report, showcased at simultaneous events on both sides of the Atlantic, revealed Continue Reading

American Travelers Plan To Experience More Based On Recommendation

by Alastair McKenzie RSS 4 Comments
Man looking out of train window at cityscape

Austerity doesn’t appear to have dampened the travel ambitions of Americans, according to the latest AMEX survey, but they want to experience more and they are using the Internet to book more, based on recommendations from friends and family.

The American Express Spending & Saving Tracker survey shows that when it comes to travel plans for the summer, almost 140 million Americans (59%) are planning a summer vacation and they expect to spend an average of $1,180 per Continue Reading

Four In Every Five Mobile Media Minutes Are Spent Using Apps

by Alastair McKenzie RSS 1 Comments
Young man looking at smartphone

comScore Inc have been using their new mobile behavioral measurement service, Mobile Metrix 2.0 to draw up some statistics on mobile media usage across apps and mobile browsing in the USA.

Their report covers mobile usage during March and highlights the dominance of apps and social media. Among smartphone users age 18 and older accessing from iOS, Android and RIM smartphones, Google Sites ranked as the top property with nearly 94 million unique visitors, representing 96.9% of the Continue Reading

Tourism New Zealand Media Programme Open to Bloggers

by Rachele Maggiolini RSS 5 Comments
Lake Hawea, New Zealand

When, a couple of months ago I sent an email to Tourism New Zealand’s UK Office to get some information on their recently launched New Zealand Cycle Trail website, I didn’t expect to receive, as an answer, an invitation to join their Explore New Zealand Media Programme.

Created 14 years ago to “target those who already have a desire to travel to New Zealand” and to transform that desire in a reality with discounted Continue Reading

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