10 Tips for Your First Press Trip

by Emma Sparks RSS 19 Comments
Lunch on beach for sea kayaking press group in Sweden

If you have never been on a large group press trip before, and many new bloggers haven’t, there are some useful tips that ‘old hands’ probably take for granted and don’t always bother to pass on!

I recently took part in my first press trip, to the Outdoor Academy in West Sweden. Approximately 45 journalists, tour operators and retailers took part, and we spent our time sea-kayaking and eating crayfish. Visit Sweden ran a tight ship and as a first-timer I Continue Reading

10 Travel Blogs Winning at Tumblr & What You Can Learn From Them

by Fred Perrotta RSS 9 Comments
Tumblr light effect

Most travel bloggers are still ignoring Tumblr. Take advantage of this untapped opportunity by learning from these 10 excellent travel blogs.

Despite the vast number of personal travel blogs, not many have made the leap to Tumblr. Most still run on WordPress. Brands, like the Standard Hotel and Conde Nast Traveler, however, have been quick to establish themselves on the microblogging platform. Considering how visual travel blogging is, the lack of adoption is surprising. Other image-centric verticals, like fashion, have Continue Reading

The Travel Blogging Work/Life Balancing Act – How to Avoid a Meltdown

by Lezaan Roos RSS 8 Comments
Ibiza Yoga

We’ve passed the half way mark of this year and we’re slowly approaching the last quarter of 2012. What are you doing to avoid end of year travel blogger burn out?

We often fall into the trap of working hard during the year… right up to the point where we’re left feeling a bit run down as we enter the last stretch.

Travelling in itself and blogtrips in particular, as we all know, can be quite taxing, but also, as Continue Reading

To Write About Local Travel, You’ve Got To Travel Like One

by Ethan Gelber RSS 5 Comments
Local kitchen and winebar store window

As I wrote last week, I see Local Travel as the future of travel. The travel market is (slowly) trending that way. More and more service providers are offering it in response to a growing number of travellers requesting it. There’s good buzz in the air. So isn’t it time for media to join the party? Here’s how.

Words are not always faithful to those who command them. I enjoy sharing how the term ‘local travel’ isn’t presently polished to Continue Reading

How To Be a Rockstar Travel Journalist: Improve Your Interview Skills

by Alastair McKenzie RSS 5 Comments
Videographer (Joey Daoud) interviewing Ransom Everglades student

Even if your blog is written in the first person, there will be times when you want to add the views of others and that means asking questions – interviewing people.

I‘ve been interviewing people for years, mostly for radio, and although every interview, its purpose and its format (print/audio/video), is different, there are a number of key techniques common to all…

Setting up an Interview

Interviews don’t have to be pre-planned. You never know when you’ll find yourself talking Continue Reading

How To: Approach Your Travel Blog as a Professional Travel Journalist

by Alastair McKenzie RSS 19 Comments
London Underground platform sign, Mind the Gap'

There is a content gap opening up and travel bloggers should be exploiting it.

Everyone recognises that there has been a digital revolution in travel media and that consumers have turned in their droves to the Internet to do their travel research.

Running parallel with that process over the last few years, has been the astonishing growth of the travel blogging industry/community.

BUT, and here’s the gap, it doesn’t follow that the demand from consumers is being met by the Continue Reading

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