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KLM Launch Facebook Flights Competition

by Alastair McKenzie RSS 0 Comments
KLM Engine

KLM Royal Dutch Airlines have launched a nine-month Facebook video campaign designed to build its social media interaction with customers in the UK and Ireland.

Every month The Travel Diaries competition will highlight a city on KLM’s network in a video, seeing the city through the eyes of an intrepid young female explorer. Viewers are encouraged to become fans of the KLM Facebook page and answer a question about the video (to confirm they watched it), in order Continue Reading

An Open Letter To Travel Bloggers Who Want To Make Money

by Matthew Kepnes RSS 40 Comments
Matthew Kepnes in a rice field

Last week, Gary Arndt of Everything Everywhere wrote an open letter to travel bloggers about the realities of blogging. As I read it, I thought he left out a few key points about how to become a successful blogger. So to add a different perspective to the debate, here is my open letter:

Dear travel bloggers who want to make money,

It’s great that you are interested in turning Continue Reading

Tourism New Zealand Media Programme Open to Bloggers

by Rachele Maggiolini RSS 3 Comments
Lake Hawea, New Zealand

When, a couple of months ago I sent an email to Tourism New Zealand’s UK Office to get some information on their recently launched New Zealand Cycle Trail website, I didn’t expect to receive, as an answer, an invitation to join their Explore New Zealand Media Programme.

Created 14 years ago to “target those who already have a desire to travel to New Zealand” and to transform that desire in a reality with discounted Continue Reading

Royal Geographical Society Creates New Flight Route Guide

by Alastair McKenzie RSS 0 Comments
Aerial photo of Dar es Salaam

And invites photographers to submit photos to the project.

Ever stared down from your airliner window seat at a desolate tundra landscape or dramatic mountain wilderness and wondered who lives there, or where exactly ‘there’ is? Well, the Royal Geographical Society (RGS) is hoping to supply the answer.

The RGS – or more formally, the “Royal Geographical Society (with IBG)” to denote its 1995 merger with the Institute of British Geographers – has just added its latest commercial Continue Reading

Virgin Atlantic Launches Social Media Competition To Join Vancouver Flight Celebrations

by Alastair McKenzie RSS 0 Comments
Vancouver skyline

Sir Richard Branson is hosting a 3-day VIP trip from London to Vancouver to launch the airline’s latest route, and there’s space for a social media-savvy blogger, photographer or videographer to join.

Why? Kyle Thorne, Manager of Virgin Atlantic’s Social Relations team, explains:

Increasingly our passengers are turning to a wider range of resources for their travel inspiration and planning, so we’re keen to involve bloggers and social influencers to help share our excitement and spread the word online.

The Continue Reading

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